Kidus SolomonMar 16, 20201 minWhat campaigns can learn from Sanders and Warren about social mediaWe’ve entered a new era of social advertising - one that some marketers have foreseen for a long time, but too many in politics have not.
Kidus SolomonJan 20, 20201 minHow should political campaigns budget their digital ad spending?For Democrats in Texas, the question of how to most effectively spend a digital marketing budget wasn't nearly as difficult to answer